Lighting Design Guide for Costume Shop - It can be used in future stores

Scientific lighting design can attract customers to visit the store, improve the flow and frequency, and at the same time, deepen customers' impression and goodwill towards the brand. Therefore, reasonable lighting design in the store not only gives cust
From:SEEPOSH—Connie
Scientific lighting design can attract customers to visit the store, improve the flow and frequency, and at the same time, deepen customers' impression and goodwill towards the brand. Therefore, reasonable lighting design in the store not only gives customers a sense of comfort when shopping, but also stimulates the desire of consumers to shop.

As far as clothing store lighting is concerned, the application of lighting lamps is gradually becoming an application trend, so how to do a good job in the lighting design of clothing stores?

 

01. Illumination angle

1) Front lighting:
If the lighting light comes from the front of the garment, the illuminated garment will show a bright feeling, so that the shape and color of the whole garment can be fully displayed. But the disadvantage is the poor stereoscopic sense of vision.


2) Oblique side lighting:
When the light and the object are at an angle of 45 °, the light usually shines on the object from the left front side or the right front side at an oblique angle. The light will make the model and clothing layered and enhance the three-dimensional sense, which is often used for the lighting of models and shop windows.


3) Top lighting:
They are generally used in open areas as ambient lighting, and should not be used in the model's display area or fitting area.

02. Regional lighting

1) Window lighting:
In order to meet the constantly changing needs of window model display, rail lamps that facilitate the adjustment of angle and distance can be used for window lighting; At the same time, add several groups of lighting spotlights on one or both sides of the window, or even on the ground, to compensate for the single light brought by the top lighting, so as to enrich the lighting effect of the window.


2) Shelf lighting:
Diffuse lighting or cross lighting with unobvious directivity can be used to eliminate the interference caused by shadows. Some clothes need to highlight the three-dimensional sense of the clothes, and use side lights for combined illumination. The LED lighting fixtures of the shelves should have good color rendering, and the middle and high-end clothing stores should use some key lighting.
 

3) Fitting room lighting:
The insufficient light brightness in front of the mirror in the fitting area will affect customers' buying mood. This requires that lighting lamps should be installed in front of and above the mirror surface during lighting design. At the same time, the color rendering of the light should be good, so that customers can directly see the color effect of the clothing. Of course, in order to make the skin color of customers more beautiful, warm color light sources with low color temperature can be appropriately used.
 

 If you have any questions about the lighting design of the clothing store , please consult seeposh.

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